Blogging has become a must-do for any business looking to succeed in content marketing. It is a consistent and powerful way to reach the masses with your expertise…
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Google’s Danny Sullivan Responds Directly to DuckDuckGo’s Anti-Privacy Claims
ADVERTISEMENT In a rare move from Google, Search Liaison Danny Sullivan has responded directly to negative claims made by DuckDuckGo. Sullivan responded to a tweet from DuckDuckGo in..
Creating Buyer Personas for Effective Marketing
Buyer personas can help your business create compelling content, drive more sales, and keep your customers happy and loyal. The problem is, though, creating good buyer personas can..
75 Mobile Statistics to Get You Amped for 2020
More people are on mobile than ever before, and the numbers aren’t going anywhere but up. Statistically, at least half of the people reading this article are doing..
Is There an Ideal Length for Blog Posts?
Editor’s Note: This post was originally published in May of 2016 and has been updated for accuracy and comprehensiveness. Over the years, there have been a thousand articles..
SEO Courses: The Best SEO Training Options in 2019 (Free and Paid)
If you’re going to be managing an SEO campaign, it’s best you have some formal training in the art of search engine optimization. While it’s not necessary to..
Organic vs. Paid Search: (66 Astonishing) Statistics for 2019
Let’s just come out and say it: this is not the first “search statistics” article ever written. But a quick glance through the top results doesn’t give you..
The 10 Best Marketing Podcasts [2019]
Marketing podcasts — particularly the best marketing podcasts — present an epic opportunity. They allow you to unlock industry leaders’ secrets to create impactful campaigns. It is like..
Why You Should Integrate Search Marketing into Your Organization’s Culture
Digital marketing continues to evolve and search remains a big driver of performance within it. Industry terminology continues to shift into things like “performance marketing.” Regardless of what..
LinkedIn Rolls Out 3 New Features for Company Pages via @MattGSouthern
LinkedIn is introducing new features designed to help companies stay better engaged with their employees. The post LinkedIn Rolls Out 3 New Features for Company Pages via @MattGSouthern..