Digital marketing continues to evolve and search remains a big driver of performance within it. Industry terminology continues to shift into things like “performance marketing.” Regardless of what..
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LinkedIn Rolls Out 3 New Features for Company Pages via @MattGSouthern
LinkedIn is introducing new features designed to help companies stay better engaged with their employees. The post LinkedIn Rolls Out 3 New Features for Company Pages via @MattGSouthern..
Facebook’s 2019 Holiday Marketing Guide is Full of Useful Shopping Insights
Facebook released its 2019 holiday marketing guide, which is full of insights heading into the year’s busiest shopping season. The post Facebook’s 2019 Holiday Marketing Guide is Full..
Small Business SEO: 6 Ways to Simplify Your Weekly Approach
Contributions from our friends at Boston Web Design Company Up And Social I doubt many small business owners wake up in the morning and think to themselves, “I..
Why the Divide Between SEOs & Developers Is a HUGE Problem (& How to Fix It)
While we spend time arguing about what we think the latest Google algorithm update was focused on, or how many words or links to include on a page,..
Facebook Reveals Cause of July 3rd Outage, Also Affecting Instagram – Search Engine Journal
ADVERTISEMENT The cause of the widespread outage affecting image uploads on Instagram and Facebook has been revealed. In a tweet posted this evening from the Facebook Business account,..
LinkedIn Changes its Algorithm to Surface More Personalized Content – Search Engine Journal
LinkedIn is changing how posts are ranked in users’ feeds, tailoring content to their professional interests. Rather than giving more weight to viral content, posts will show..
Google: Disallowed URLs Do Not Affect Crawl Budget
Google’s Gary Illyes updated his original writeup on crawl budget with clarification about disallowed URLs. The document now includes the following information: “Q: Do URLs I disallowed through..
How to Choose the Right Facebook Ad Objective for Your Goals
Facebook Ad objectives are the backbone of any Facebook campaign: the objective controls your bidding options, your ad unit options, and, the way your campaigns are optimized. There..
80% of Voice Search Answers Are From Top 3 Organic Results [STUDY] – Search Engine Journal
A recent study on voice search indicates that content is more likely to be returned for a query if it ranks in the top 3 web search positions…